20-22 JANUARY 2025
ICE 2025
Betting on the Future: A United Team on Sports Integrity
Following a historic summer of sporting success at the Olympics, Wimbledon and Euros, and with the 2026 World Cup on the horizon, the focus on match fixing and sport integrity continues to grow, fueled by media reports of high-profile athletes placing wagers on their sport and criminal involvement in the manipulation of fair play and other forms of corruption, damaging public perception. Featuring representatives from major sports leagues and betting industry experts, this session will address:
• Identifying fraudulent player behaviour, criminal activity, and the resourcing needed to monitor.
• The growing challenges to combat the negative reputational and economic impact of sports integrity.
• How stakeholders on all sides can work together to prevent match fixing and build a sustainable betting market.