Transform your lottery operations by harnessing the power of charity partnerships, where financial success meets impactful purpose. Through a case study from the Postcode Lottery Group, we’ll explore how collaborating with charities enhances player loyalty and drives revenue.

• Discover how to craft partnerships that not only enrich your financial bottom line but also engage players in meaningful ways, turning them into passionate advocates for your cause.
• Learn strategies for choosing the right charity partners and creating impactful, meaningful campaigns.
• Learn techniques for measuring the impact of charity partnerships on revenue.