20-22 JANUARY 2025
ICE 2025
Case Study: From Bingo Halls to Gaming Powerhouse – The San Manuel Legacy
21 Jan 2025
ICE Centre Stage
Tribal Partnerships Seminar
Discover the remarkable journey of the San Manuel Band of Mission Indians, who transformed from operating a small bingo hall in 1986 to becoming a global leader in the gaming industry. This case study explores their evolution into the Yaamava' Resort & Casino, one of the largest gaming facilities in the Western U.S., and their groundbreaking acquisition of the Palms Casino Resort in Las Vegas. Learn how their commitment to cultural preservation, strategic diversification, philanthropy, and global gaming aspirations built a legacy for the tribe, offering insights into sustainable growth, innovation, and tribal sovereignty's role in shaping the future of gaming.