Speakers

David has been involved in customer centric change for 35 years. As Marketing & Strategy Director in Royal Mail David led the redesign of the specification for B2C and B2B Customer Experience delivery to ensure an integrated experience across 200k colleagues. Moving to NY as CEO of Ogilvy’s consulting business QCI Inc, he coached senior execs across the Ogilvy portfolio (eg: Amex, IBM, Ford) to align their operations and deliver their brand promise. After 9/11, David founded Mulberry Consulting. He led the business for over 12 years, taking it from a start-up to a global player and the largest boutique Customer Experience consulting business in the world with a Fortune 500 client base and led its successful sale (to IHS a global leader in data services). As both a practitioner and consultant, David has worked with over 300 organizations in telecommunications, finance, retail, logistics, travel & hospitality, auto, publishing and technology globally. He shares his unique insights on how to equip and empower the leaders of market leading B2B & B2C brands to make their customer, client and colleague experience real, every day. Today David lives in Eton, England and NYC and coaches senior leaders of global companies like UPS and LinkedIn on customer centric change. David regularly speaks on Customer Experience (in 17 countries since 2019), telling a unique practical story of customer centric transformation, from both a practitioner's and advisor’s perspective, sharing details of proven practices. David is President of TribeCX, also Chairman of XMCoach and TMD, a North American marketing communications company leveraging customer experience based in Canada