Location and dates

Fira Barcelona Gran Via

20-22 JANUARY 2025

Speakers

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Hillary McAfee

Hillary McAfee

CMO, MaxBet Media

Hillary McAfee is the Chief Marketing Officer at MaxBet Media, a journalist, speaker, and social media marketing consultant specializing in omnichannel marketing within the gaming industry. She excels in scaling social media accounts, creating integrated campaigns, and driving impactful results.
Hillary partners with leading brands to develop strategies, optimize email marketing, and execute high-performance campaigns. She previously led social media marketing at BC Ventures, working with brands like BetMGM, MGM Resorts, and Carnival Cruise Line. Hillary also serves as an ambassador for NEXT.io’s North American expansion and is the Sponsorship and Mentorship Marketing Liaison at Global Gaming Women.

Sessions