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Location and dates

Fira Barcelona Gran Via

20-22 JANUARY 2025

Frequently Asked Questions (FAQs)

FREQUENTLY ASKED QUESTIONS

We want to help you in any way we can and have answered the most frequently asked questions. If you can't find the answer to your question below, you can either use our live chat in the bottom right corner of the page or email our Customer Success Team at ICE.support@clariongaming.com

Support Hours:

Monday to Friday 9am - 5.30pm GMT

Event Info

What is ICE?

“ICE” historically stands for “International Casinos Exhibition”, but the gaming industry has evolved significantly since ICE started and, as the event has developed in line with the changing gaming landscape, it now services the entire gaming spectrum, with a balance between land-based and digital channels.

ICE continues to be unrivaled as the leading global gaming technology event for business growth, development and networking for B2B individuals.

All forms of gaming are covered at ICE, whether land-based or online. So if you are a decision-maker within gaming you can register your interest for your free pass here, to be one of the first to know when official registration is launched. 

If you are a provider of solutions for gaming decision makers, you should enquire about stand/sponsorship options.

Who exhibits at ICE?

The 2025 full exhibitor list for can be found here to see who is currently due to exhibiting.

When and where does ICE take place?

Doors will open to ICE between 20/01/25 – 22/01/25, from 10AM – 7PM Monday, 10AM – 6PM Tuesday, 10AM -5pm Wednesday.

The venue is Fira Gran Via, in halls 2,3,4 & 5. Please use the below address to plan your journey to the venue:

Av. Joan Carles I, 64, 08908 L'Hospitalet de Llobregat, Barcelona, Spain

We recommend accessing ICE via the South Entrance when travelling by public transport and the East Entrance when travelling via car.

How do I access my badge once I have registered?

Once you have registered, you can sign into your registration profile to access / print your badge. We would strongly recommend to print your badge prior to the show to significantly reduce your queueing time to enter the show.

I work in the media – can I attend ICE?

ICE works with a number of media partners around the world to extend the reach of the event and to offer exposure for such partners to the ICE audience. If you would like to become an official Media Partner, please contact Chris Jones via cj@sjc.co.uk.

Who is ICE for and are there restrictions on attendance?

ICE is the global gathering for gaming professionals looking to source product and/or service solutions, covering all sectors: betting; bingo; casino; esports; lottery; mobile; online; social; sports betting, and street.

If you are a provider of solutions for gaming decision makers, you should enquire about stand/sponsorship options here.

ICE is a business-to-business event and has a strict policy of not admitting under-18s - if you look under 25, you may be asked for ID. Please read our admission policy here.

Who organises ICE?

ICE is part of the Clarion Gaming stable of events and publications for the international gaming community, including: intelligence resources Totally Gaming and iGaming Business; the Totally Gaming Academy training series, and a full portfolio of conferences and exhibitions, including iGB Live! and the Affiliate Conference series.

Clarion Gaming is part of Clarion Events, one of the world’s leading event organisers, producing and delivering innovative and market-leading events since 1947. Our 950 employees based in our 13 offices worldwide specialise in delivering first class marketing, networking, and information solutions in high value sectors, both in mature and emerging geographies.

How is ICE reacting to the current situation in Ukraine?

Given the current situation in Ukraine, we have taken the decision to suspend Russian and Belarusian state entities, companies, and their representatives from participating within Clarion Gaming’s events and digital products including the forthcoming 2025 edition of ICE and iGB Affiliate.

Our thoughts are with all those being affected by the ongoing conflict in Ukraine.

If you have any further questions please contact ICE.support@clariongaming.com

World Gaming Forum (WGF)

When is the World Gaming Forum?

The next World Gaming Forum edition runs from Monday 20/01/25, to Wednesday 22/01/25.

The show is open from:

Monday, 20 February, 2025, 
10.00 – 19:00 CET
Tuesday, 21 February, 2025, 
10:00 – 18:00 CET
Wednesday, 22 February, 2025, 
10:00 – 17:00 CET

How can I register for a workshop?

Head on over to our registration page here which details the different workshop passes we have on offer.

Please choose Exhibition Pass to access the expo halls only.

To access a bundled deal that includes a conference and workshop options, as well as the ability to purchase individual workshops and conferences, please choose the ICE Conference Pass.

Can I  purchase a ticket for a workshop when I arrive at the venue?

We advise all attendees to purchase a ticket on our website as soon as possible as they sell out quickly!

I need to amend some details on my invoice?

If you wish to edit your invoice, please email our finance team at AccountsReceivable@clarionevents.com and cc delegates@clariongaming.com

Can I bulk register my team?

For Free Exhibition passes , You now have a fast track option to register your colleagues. Once you've completed your registration you will see a 'Colleagues' tab at the top of the page. You'll only need to complete their personal information. For Paid conferences bulk registrations, if you are having issues or need some support please contact delegates@clariongaming.com 

Can I register for one single workshop?

Yes, just select the free exhibition pass here and upgrade to your desired workshop.

Can we receive money off for coming in larger groups?

Group discounts are from 6 people upwards. For more information please email delegates@clariongaming.com

I am trying to complete a paid registration and I am having some issues completing?

Please check you are using the correct billing address for the card. If there is still an issue please email Gabriel, at delegates@clariongaming.com

What is the World Gaming Forum?

The WGF is a multi-track conference that addresses key issues affecting senior gaming professionals. It is a separate, and paid-for, event to ICE Barcelona and requires booking in advance. Focus is very much on the quality of learning, so much effort is placed on the acquisition of leading thinkers for an effective and inspiring speaker line-up. The WGF also takes place at Fira, Gran Via, Barcelona

Note: Delegates attending WGF can use their tickets to attend the ICE Barcelona exhibition.

We can only pay via invoice how do I receive an invoice?

Please email Gabriel, at delegates@clariongaming.com and we will talk you though the steps to receive an invoice to make payment.

Registration

How do I access my badge once I have registered?

Once you have registered, you can sign into your registration profile to access / print your badge. We would strongly recommend to print your badge prior to the show to significantly reduce your queueing time to enter the show.

You will also be sent an email confirmation with your badge file attached. Check your Junk/Spam folder in case it is there or just email at  ICE.support@clariongaming.com if you are unable to find this.

Can I change the details of my badge?

If there is something you have entered incorrectly on your registration or need to update your details, you can do this by logging in to your registration profile. If you are still having difficulty doing this, you can contact our customer success team at ICE.support@clariongaming.com.

I am coming from a country that requires a visa letter to enter Spain, how do I get one?

Visa letters will be generated using your registration details.

Select the option “Request a visa letter” when logged into your registration profile and a visa invitation letter will be available. If you need one urgently, please contact ICE.support@clariongaming who can arrange one on a case by case basis.

When can I register? Is it free?

Registration has launched. ICE is free to attend so there is no limit on registrations.

Please note if you are an exhibitor, you must register through your eZone portal in order for your badge to be assigned “exhibitor” status. Click here to log into your eZone and start your registration for your team once it has been launched.

Are there press passes available?

Press passes will be available as soon as registration is launched and will be available here.

Accessibility 

Mobility Scooters and Wheelchairs

Attendees can request a mobility scooter at the information desk at both the south and east access entrances. They will be required to provide ID and complete a form with their contact details in exchange for the scooter or wheelchair. Wheelchairs are stored on level -1, and a staff member will retrieve one upon request. The scooter or wheelchair must be returned at least 30 minutes before the event ends, at which point the attendee’s ID will be returned. A contact number will be recorded for any issues that may arise.

Other Clarion Events

Exhibitor / Contractor

How can I register for ICE as an exhibitor?

All exhibitors must register via the eZone (Exhibitor Zone) here once registration has launched.

Please note: If you register using the attendee form, you will be registered as a visitor and not an exhibitor.

I am a contractor and require access to the Exhibitor Technical Manual?

Please contact your exhibitor contract who can add you to their eZone which will allow you to access the manual using the below steps:

1. Log in to your eZone portal.

2 Completer your company profile to complete your account and give you access to the exhibitor manual.

3. Select "Manage eZone access" and then "Add a new contact"

4. Make sure to send the new contact a password email with their log in details.Exhibitor zone manage access

Where can I find more information on build guidelines / event regulations?

The exhibitor manual is the best source of information to refer to for everything related to your stand. From design, stand services, rules / regulations, submission deadlines, access times and much more. Log in as soon as you can to 

Alternatively, you can use the contractor zone on our website clicking here.

When can I access the halls for build / dismantling times?

Access times will vary for each exhibitor as there will be an access plan designed to reduce congestion during build up / break down. To minimise health & safety risks and improve the flow of traffic at this stage the access plan will overall improve the organisation of stand builders.


You can find out your stand’s access time in the exhibitors manual, if you haven’t already got access you can request to be added by your exhibitor contact or emailing our customer success team on ICE.support@clariongaming.com. 

Is extended access available for build / break down?

The hours published is the maximum time available - it is your responsibility to ensure your project can be built on time, is suitably staffed and safe working practices are followed. If you feel your access code does not allow you enough time to build, please reach out to our customer success team Ice.support@clariongaming.com

 

Can stand contractors attend the show?

Of course, after all you have built it! Simply complete a registration once it has launched in October.

Can I access the venue during build up to see my stand?

To enter the venue during build you must complete the health & safety form to acknowledge and confirm adherence to the safety rules during build. The venue is effectively a building site which comes up with a number of hazards, your safety is paramount and without proof of this we will not allow entry to the halls to anyone. As part of your safety during this stage, anyone in the halls must be wearing a hard hat / hi-vis, steel capped shoes to reduce the risk of injury.

My contractor requires the exhibitor manual, how can they access this?

You can add users to view your exhibitor manual by following these steps.

  • Log in to your eZone by clicking here.
  • Once you have completed your eZone profile. Additional options will be available in your eZone menu. Select “Manage eZone access”
  • Then select “Add contact” and enter their details.
  • Once you have submitted this, click on the 3 dots next to their name in the “Manage contacts”  menu to send a log in email where they will be asked to set up their password as the final step.

 

I have promotional staff at my stand, will they require a registration?

Please notify your account manager if you are planning to have promotional staff at your stand.

All promotional staff will require a registration to enter the show.

Will there be a lead capture scanner available at the show?

The Smartscan app will be available to set up in your exhibitor hub. This can be accessed through your eZone once registration has launched. Here you will be able to view your activation code for the company exhibiting at the show, once you have set this up and downloaded the app you will be all set to start capturing leads by scanning the badges of anyone at the show and store their details as leads to follow up with later.

General Onsite Queries

Is food and drink available at ICE?

While food and drink is not included as part of your ICE ticket, the venue Gran Via, Fira offers a range of food and drink served from the many restaurants and shops on the Boulevard, a list of these vendors will be available soon.

Is there a cloakroom?

There are two cloakrooms onsite – South Access and East Access. Attendees can leave jackets and bags. This is free of charge and there is no pre-booking. The cloakrooms will open 30minutes before and after the event.

Anything left in the Cloakrooms will be handed into security and treated as lost property. The Organisers and the Venue cannot be held responsibility for any lost or damaged items for things handed into the cloakroom.

 

 

Where is the first aid point?

First aid services will be available in the First Aid Centre, next to doors 3.14 in Hall 3. In case of emergency, please call Fira Barcelona control room on +34 93 233 41 00.

What are the emergency procedures?

In case of an emergency, please inform the uniformed security guard if there is one nearby. Otherwise, please call the emergency Fira number at +34 93 233 41 00. This emergency number is Fira’s control room, and any emergency will be coordinated from there.

In case of evacuation, the Venue will manage the safe evacuation of all persons inside the venue as per their Emergency Actuation Plan. You must follow the advice provided venue teams.


During periods of build-up, show days and breakdown, first aid services will be available in the First Aid Centre, next to doors 3.14 in Hall 3. In case of emergency, please call Fira Barcelona control room on +34 93 233 41 00.


 


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